Personalized Medicine

May 19, 2010 marked the second highly successful lecture of the Scienta Health Series

Harvard Business School Professor Regina Herzlinger, dubbed “Godmother” of consumer-driven healthcare by Money, delivered a provocative and eye-opening talk on the current state of the North American healthcare system and what is needed to initiate much-needed reforms.

While happy that healthcare will become available to millions of uninsured Americans, Professor Herzlinger fears many measures in recent U.S. healthcare legislation will further boost already excessive healthcare costs. She argues the only way to bring down costs and make healthcare more readily available to Americans is to allow them to choose and purchase their own health plans.

In an interview with Andrew Coyne for Maclean′s Magazine, Professor Herzlinger expounded on her views on North American healthcare. To read the Maclean′s article, please click here: Regina Herzlinger – Macleans May 2010.

Professor Herzlinger′s talk drew attendance from various fields, including healthcare practitioners, Ministry of Health officials, and business leaders. To see photographs of the event, please click here: Herzlinger event May 2010

About Professor Regina Herzlinger

Professor Herzlinger has authored three best-selling books on healthcare. Her most recent, Who Killed Health Care?, was selected by the U.S. Chamber of Commerce as one of the ten books that “changed the debate in 2008” and was profiled in a full-page article in The Economist. Noted Merrill Matthews, “Regina Herzlinger, (is) one of the country’s most knowledgeable and articulate experts on the U.S. healthcare system.”

Professor Herzlinger received her Bachelors degree from M.I.T. and her Doctorate from Harvard Business School. She has been honored with numerous awards, including the American College of Healthcare Executives’ Thompson Book of the Year Award twice and the Academy of Healthcare Executives Research Award three times. She has been selected by the students as one of the outstanding instructors of the Harvard Business School’s MBA Program.

More on Professor Herzlinger at: http://reginaherzlinger.org/.

The Scienta Health Series

This year Scienta Health is hosting four private lectures by world-renowned experts in medical teaching, practice, research and healthcare delivery to share their insights and stimulate more informed discussion on the critical topic of healthcare.

The Series focuses on what leading practitioners are thinking and doing today and on the impact of their innovations, many of which will surprise as they rapidly gain impact in diagnosis and treatment of debilitating and deadly diseases.

The Scienta Health Series lecture schedule

April 15, 2010 – “Successful Aging: Important Advances in Protecting Your Brain“

Dr. Martin Samuels – Chair of Neurology, Harvard Medical School

May 19, 2010 - “Consumer-Driven Healthcare Innovations“

Professor Regina Herzlinger – Nancy R. McPherson Professor of Business Administration, Harvard Business School

October 7, 2010 – “Genotyping Tumors can Cure Cancers”

Professor Leif Ellisen, M.D. – Harvard Medical School and co-director, Translational Research Laboratory, Massachusetts General Hospital Cancer Center

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